Beehiiv (Email Marketing) and Monday Sales CRM (CRM) are commonly run side-by-side. When teams operate both, the question that follows is always how to keep the two in sync without re-entering data twice.
What people typically integrate
- Sync CRM segments to email lists without manual exports
- Push email engagement (opens, clicks) back to the CRM contact timeline
- Trigger CRM workflow stages from email events (clicked-link, replied)
- Map custom contact fields so personalization tokens stay current
How the integration works
There are usually a few paths to choose from, depending on stack and budget:
- rest-api" class="glossary-link text-db-cyan hover:text-db-cyan-dark underline decoration-dotted underline-offset-2" title="Representational State Transfer - an architectural style for building web services....">REST API + scheduled sync (build once, run on cron)
- Webhook-driven sync (real-time, event-based)
- Zapier / Make / n8n (low-code, fast to ship, ongoing per-task fees)
- Custom Python / ORM, admin interface, authentication, and 'batter...">Django adapter (full control, no per-task fees, requires engineering)
What flows between the systems
Common records that move back and forth:
- contacts
- segments
- engagement events
- campaign metrics
Complexity
This integration is typically medium. Both tools have a REST API, so a custom integration is straightforward to build but does require some engineering. Off-the-shelf connectors may also exist.
Need help building this?
Purcell Analytics builds custom integrations between Beehiiv and Monday Sales CRM for businesses that want this running reliably without DIY headaches. Schedule a consultation to talk through your specific use case.